Fitzroy’s new local

Fitzroy’s newest local, Wolfhound on Brunswick, opened its doors on the north end of Brunswick Street in late 2020. To support, Friends of Friends came on board to help with communications, including setting up an advertising strategy, pitching to media, generating original content, and providing advice on communications.

Stage Two saw the launch of a mobile-optimised website using GoDaddy’s custom platform, and including cafe-specific integrations of dynamic menus and UnTapped beer options embedded into the site.