The Podcast Reader

The Podcast Reader was a new publication created for the intellectually curious and those open to fresh ideas. Featuring selected transcripts from the world’s best longform podcasts, it distilled highlights from the overwhelming volume of audio content into a thoughtful, accessible format.

Friends of Friends were engaged early in the development phase, providing strategic consulting on the online experience. Working alongside graphic designer Vaughan, we designed and built a custom Squarespace website, integrated subscription management via SendOwl, and oversaw the distribution of the digital publication. We also supported social media copywriting and online advertising to grow readership.

The Podcast Reader published 12 editions before being acquired by an international podcasting body.